When I first started in the resell rights and PLR business, I would purchase products from resell rights sellers, just like what you may be doing now.
I would then package about 10 resell rights products into one package and call it a “Mega Pack”.
It sold for about $19.95 a pop.
I had it only as a backend/one time offer.
It sold like hot cakes! What’s surprising is that I still sell one or two copies here and there. Talk about passiveness!
I’m still using this method of putting together a Mega Pack. In fact, I actually put a new pack together just to test out whether it would sell or not.
I put “5 High Quality Internet Marketing PLR Products” into one.
I priced it at $67.00 and had it as one of my upsells.
How much did I sell?
I sold 38 copies, bringing in $2,348 in sales!
Note: This offer is only made after the initial sale. I do not offer this on the front-end.
You can take a look at the sales page here.
The great thing about this method is that it’s so simple to put together.
Take a look at the sale copy. There’s nothing complicated about it really. It took me about 4-5 hours to put together and now that time I spent is paying off.
Why Does This Method Work So Well?
People love value for money.
If you offer lots of value and put it nicely into one package, you’ll win customers.
However, don’t fall into the trap of “More stuff”. You don’t want to offer too much, and at the same time, you don’t want to offer too little.
The aim is to justify what they’re getting, and how much it would cost if they were to purchase each individually.
You’re solving a problem.
That’s how you can sell lots and lots of copies — provide a solution to a problem.
You can angle your offer in a way where your customer is saving money or fast-tracking their success.
How To Get Started
All you need is 10 products that are related.
For example, you could put together a “Social Media Mega Pack”.
Find 10 social media related products with rights to resell it.
You can find many in the Products section of this site.
Next, create a simple sales page that simply has a headline saying:
“Grab 10 High Quality Social Media Products Including Resell Rights”
As simple as that.
And then list each product your customer will get, including a short description of what they’ll learn inside.
Next, setup your product to sell on JVZoo. I have a tutorial on how to do it here: https://www.unstoppableplr.com/how-to-setup-and-launch-your-product-on-jvzoo
Pricing Your Mega Pack
Here’s a general guide you can follow that won’t de-valuate your products and at the same time still make a good profit:
$9.95: 2-3 products
$17: 3-5 products
$27: 5-10 products
$47: 5-20 products
Do note, this is just a guide. It doesn’t take into consideration the products you’ll be adding to your mega pack. For example, if you’re packaging 5 courses in video format instead of eBook format, it should generally be priced higher since videos have a higher perceived value.
So do take note of that.
Where Should You Offer Your Mega Pack?
In terms of where in your sales funnel it should be placed, I would recommend having it as an “Upsell”.
So first, have a free giveaway report/ebook/product where subscribers need to opt-in.
Once they’ve opted in, have your “Mega Pack” featured as the one time offer/upsell.
You can set your autoresponder to go to your upsell page straight after someone subscribers.
In AWeber, it’s in ‘Sign Up Forms’ > Edit your sign up form and set your ‘Thank You’ page as your upsell/Mega Pack page.
“How Do I Start Making Sales?”
There are a number of ways you can start making sales.
- Buy solo ads
- Use Facebook Ads
- Start blogging
- Join communities around your niche
I have instructions for each in my other post called The Three Core Steps To Succeeding With PLR Products.
With most PLR products you get from us here at UnstoppablePLR, you’ll receive an opt-in page with a lead magnet (your giveaway report).
Use it as your offer.
Follow these steps, and you’ll see your first sale.